Public Relations Coordinator

This person will travel with the World of Outlaws Late Models to promote the series, events and brand through new and traditional public relations.

Responsibilities:

  • Travel to assigned events; provide race recaps immediately after an event; additional and/or extended race reports and/or features as needed
  • Use WRG social media to promote events and increase attendance
  • Provide video and/or audio interviews of victory lane and/or notable participants
  • Create written and/or video and/or audio features for distribution and/or websites; ensure a continuing supply of features
  • Create weekly newsletter distributed to fan database
  • Maintain current statistics on assigned series
  • Develop, write and distribute pre-event promotional materials and/or features on an on-going basis
  • Promote assigned series to local, regional and national media; proactively contact local, regional and national media to ensure coverage
  • Update points, photos, video and other content on assigned website(s); ensure content is current and accurate
  • Provide on-site marketing support as needed, including but not limited to: polling, signage, hospitality, fan interaction, and guest/sponsor relations.
  • Liaison with participants, teams and owners; coordinate media access to participants
  • Other duties as assigned

Required Skills:

  • At least two years of previous Journalism or Public Relations experience
  • BS/BA degree in Journalism, Public Relations, Marketing or Sports Management required
  • Understanding of motorsports industry needed
  • Familiarity with Late Model racing strongly preferred
  • High comfort level with internet usage; experience with web content management helpful
  • Strong writing ability required
  • High sense of ownership and personal accountability required

Travel:

  • Between 10% – 90% overnight travel with the bulk occurring during the busiest months of racing

**Must include salary requirements for consideration**

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