Manager, Event Operations (Concord, NC)

This role executes WRG-promoted, joint venture or other identified events with a focus on operational performance.


  • Manage, plan and execute all operational aspects for World of Outlaws and DIRTcar promoted and/or joint venture events:
    • Track operator relationship
    • Staffing
    • Coordination of pre and post-race activities
    • Development and coordination of activities designed to enhance the event experience (i.e., concerts, cornhole, auctions)
    • Timelines
    • Event materials, including trophies and signage
    • Confirmation and completion of the at-track financial reporting
  • Facilitate communication between track promoters and WRG departments such as Fan Engagement, Client Services, Marketing and Series to ensure successful project completion
  • Serve as the on-site manager for assigned events, ensuring successful execution of the operational aspects
    • Provide a holistic overview of the event, including customer flow, track appearance, competitor experience, facility use, etc.
    • Develop proactive solutions to address concerns
    • Address concerns and possible solutions in a professional manner to ensure both short and long-term benefits
  • Manage junior event staff, including Event Coordinators; select, train, provide work flow assignments, evaluate, and coach junior staff
  • Manage, plan and execute on-site, guerilla marketing efforts for World of Outlaws and DIRTcar promoted and/or joint ventures; partner with WRG Marketing to ensure full scope of marketing efforts are achieved
  • Work together with Ticketing team on all ticketing initiatives attached to promoted and joint venture events
  • Partner with WRG Client Services Department to ensure sponsorship fulfillment
  • Develop and document best practices
  • Work within expense budgets
  • Other duties as assigned

Required Skills:

  • At least 3 years of previous event management or event promotion experience, preferably in sports
  • Demonstrated ability to successfully work within a strict budget
  • Background and/or familiarity with grassroots sports preferred
  • Bachelor’s degree required; concentration in marketing, public relations, or sports/motorsports management preferred
  • Excellent communication and customer service skills
  • Excellent organizational skills
  • Ability to prioritize tasks in a fast-paced environment
  • Attention-to-detail, proof-reading and project management skills
  • Able to maintain professional and positive demeanor in high-pressure situations


  • This position is located in Concord, NC (not remote)
  • This position frequently requires sitting for long periods of time; using hands to grasp, reach or feel; occasional lifting of up to 25 pounds; and, close vision.  This position is based indoors but may occasionally require exposure to the elements.
  • Travel is required for this role with the concentration occurring during racing season (February – November). Travel averages out to approximately 40% monthly.
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